Cost
& Resource Plan Optimization is the financial engineering engine of a tender.
Winning a
bid is not just about the lowest price; it is about the smartest price.
If you bid too high, you lose. If you bid too low, you win the "Winner's
Curse"—a project that loses money every day.
Optimization
involves scrubbing the resource plan to remove "fat" (inefficiency)
without cutting "muscle" (capability), and strategically shifting
costs to align with the client's scoring formula.
Here is the
breakdown of the Price-to-Win strategy, Resource Leveling techniques, and the
optimization workflow, followed by the downloadable Word file.
1. The
Strategy: Price-to-Win (PTW)
Before you
open Excel, you must determine the target number.
2.
Resource Optimization Techniques
Labor is
usually 70% of the cost. Optimizing the "Headcount" is critical.
3. Risk
Contingency Management
A major
source of bloated bids is "Padding."
4. Cost Estimation
Models
|
Model |
Description |
Best For |
|
Bottom-Up |
Calculating
the cost of every single screw and hour. Most accurate but time-consuming. |
Detailed
implementation tenders (Construction, Software Dev). |
|
Parametric |
Using
historical data (e.g., "$1,000 per sq ft" or "$50 per line of
code"). Fast but generic. |
Early-stage
rough order of magnitude (ROM) estimates. |
|
Target Costing |
Starting
with the Selling Price (e.g., $1M) and working backward to figure out how to
build it for $800k. |
Highly competitive
commodity tenders. |